SOCIAL MEDIA OPTIMIZATION
Social media optimization (SMO) is the process of promoting your business on social media sites. Social media optimization includes adding RSS feeds, social news buttons, blogging, adding images and videos across the web.
Social media optimization mainly focuses on driving traffic to your site from sources other than the search engines.
Social media optimization also includes social bookmarking to sites such as Digg, Reddit, StumbleUpon and more. Not all social bookmarking audiences are the same. You will learn which sites work best for promoting your business. The typical demographics for social bookmarking are males between the ages of 35-54 with an income over $60K. If this is your target audience, social bookmarking is for you.
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